PET BRAND · BRAND IDENTITY
A brand identity for a Canadian pet brand
A friendly Canadian pet brand: logo, print, social and sales deck.

- Client
- FurKeeps
- Sector
- Pet brand
- Where
- Canada
- What we built
- Identity, brand book, print, social and sales deck
The brief
Feel warm and caring without turning childish.
What we built
Five pieces, one brand.
- 01
A wordmark with an ear and a paw hidden in the letters

- 02
A brand book
- 03
Stationery
- 04
A social post system
- 05
A sales deck for retailers
Identity
One mark, every surface.
Logo construction
Palette
- orange
- green
- cream
- forest
The result
A complete brand, ready to sell to pet owners and stores.
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