Insights
Short answers on AI search.
How AI tools find, read and mention businesses, in plain words. Practical, sourced, and short enough for a coffee.
How AI tools choose which business to mention
What AI answers read before they name a business, and five things you can check on your own site this week.
Read the article
- Fewer clicks from search. Now what? When search shows an AI summary, people click fewer links. What that means for a business website, and five things to change. 3 min
- What an answer-ready page looks like Services, FAQs and locations written so a person and an AI tool can both read them. A before and after, and a checklist. 3 min
- Why your business details must match everywhere Name, address, hours and services: why matching details help people and AI tools trust you, and how to check yours in an hour. 3 min
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